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Making the Customer Part of the Innovation Process

The customer is crucial to the success of any business and should be considered an important resource when it comes to innovation. In part two of the Forbes magazine series on types of innovation models, customer innovation is considered a vital part of the process. Setting up processes to receive customer ideas, comments and feedback and having a platform with those who interact with your brand on a daily basis is the first step. The article mentions Starbucks and FedEx as two examples of companies that have implemented many ideas that came directly from customers. Without this interaction, these companies may have. Read More.

Why Innovation Should be Top Priority

As companies are pushed to become more efficient and effective, innovation is becoming a necessity as opposed to an option. Although every company will have different priorities and issues to handle and manage, those that fail to innovate may jeopardize their competitiveness, put retention of key talent at risk and limit growth opportunities. Innovation should be part of a company’s strategy and business plan. This will allow a business to uncover growth opportunities, anticipate customer needs, prepare for future trends, and position it for long-term success. Forbes magazine has initiated a six-part series on the five types of innovation models. Read More.

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NCTA Accepting Nominations for 2015 NC Tech Awards

Nominations are currently being accepted for the North Carolina Technology Association’s (“NCTA”) 20th annual NC Tech Awards. Featuring Cherry Bekaert as this year’s Title Sponsor, North Carolina’s largest awards program recognizes excellence in leadership and innovation within the technology industry. Known as “The Beacons,” the awards are separated into three categories: Technology Corporate Awards Use of Technology Individual Applicants can nominate an organization or individual that has made significant contributions to the tech sector, as well as their own company for consideration in one or multiple categories. NCTA membership is not required for nomination and non-tech companies are free to. Read More.

Accounting for Cloud Computing Fees Amended

As part of its generally accepted accounting principles (U.S. GAAP) simplification efforts, the Financial Accounting Standards Board has issued an amendment to clarify accounting for fees when buying cloud computing services. Complementing the intangible assets guidance in the Accounting Standards Codification, Accounting Standards Update No. 2015-05, Intangibles: Goodwill and Other: Internal-Use Software (Subtopic 350-40): Customer’s Accounting for Fees Paid in a Cloud Computing Arrangement, helps entities and other organizations determine if a software license is part of a cloud computing agreement or should be recognized as a service agreement. Public entities must implement the new requirements for fiscal years, including. Read More.

Cherry Bekaert Markets Lead in Innovation

Ranking all 50 states’ innovation efforts, the Consumer Electronics Association (“CEA”) recently released the results of its inaugural Innovation Scorecard. Based on criteria reflecting areas such as welcoming new business models, attracting investment and having innovation-friendly sustainable policies, the states’ overall performance was split into four categories: Innovation Champions, Innovation Leaders, Innovation Adopters and Modest Innovators. Three of Cherry Bekaert’s geographic markets were named Innovation Champions (North Carolina, Virginia and Washington, D.C.), while three others were categorized as Innovation Leaders (Florida, Georgia and South Carolina). For the complete results of the 2015 Innovation Scorecard , visit the CEA website. Also check out our. Read More.

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Join Us for The Southern Series

Cherry Bekaert and THInc , our specialty practice focused on innovation, are pleased to support 36|86: The Southern Series, a new entrepreneurial event in Atlanta. The purpose of this event is to showcase 10 promising, young innovative companies to investors. For more information, check out the event flyer . Join us this Thursday, from 2:00 p.m. to 8:00 p.m. EST at Atlanta Tech Village. You won’t want to miss this event. One of these companies will be selected to advance to the regional conference in Nashville this summer. There is still time to register ! If your company is innovating, allow THInc to guide your company in the. Read More.